Friday, March 9, 2018

From husk to handbag


"Corn husk bags?"

"Yeah, those are corn husk bags!"

That is the typical exchange triggered by the sight of these curiosities to hit town of late. How did they come to be?

Well, Bayambang is often called the “cornbelt of Pangasinan,” so the Local Council of Women of Bayambang headed by Niña Jose-Quiambao took advantage of this huge resource of the town by thinking of ways of turning the equally huge refuse of the corn farming industry -- corn husks -- into something profitable. The result is LCW's corn husk bag project.

Founded last year for non-working mothers, the project is envisioned not just to give livelihood to the women but also to promote environment-friendly livelihoods.

Otherwise making up mountains of garbage, in Bayambang, corn husks are now being used as raw material for making not just quality women's handbags but also handicrafts of excellent design as well as strings and ropes, etc.

LCW officer Jocelyn S. Espejo recounts that LCW had brought in trainors who are experts in handcrafts design to teach their women workers who are often homemakers and mothers with a lot of free time in their hands. Showing how some of the workers do their craft, Espejo explains that 16 strings of corn husks can make a small bag, and the bag can be finished from just half a day up to one day. A big bag, she says, can be finished within three days.

Noting how evidently stylish their work products are, one would never think they are made of corn farm byproducts. But with the LCW's pluck and creativity, their workers prove that it is possible.








Thursday, March 8, 2018

Inlubi: Food for the goths

Outsiders often say that it is only in Pangasinan where black rice cake is a preferred delicacy. They rightly observe that, in other places, it is simply shunned – the color black is routinely associated with darkness, death and even the devil.

In Bayambang, people don’t buy that idea – black is beautiful. In fact, it used to be that the black rice cake delicacy was prepared only during All Saints’ Day, but nowadays it seems to be available all-year-round. People eat it as snack and nothing untoward ever happens, except perhaps spikes in blood sugar levels.

Truth be told, black rice cake is just like the regular rice cake called biko. And a note to outsiders: it is not actually made of black rice per se but blackened rice. It is basically glutinous white rice boiled in freshly pressed coconut milk and sugar with a sprinkling of anise -- except that the rice used is immature grains that were burned in the field and then pounded using wooden mortar and pestle until the grains are flattened. The pounded grains are then winnowed using a woven winnowing basket to separate the chaff from the grains. The finished product looks somewhat like black oatmeal except that the grains are thicker and very chewy even when still in that form, their edges nicely toasted.


At this partially cooked stage, the rice grains are called deremen. But because it is already precooked from the burning, the toasted grains are somewhat edible in this state and taste sweetish with a bitter edge and have a fragrant smell, like that of pinipig, another native farm-processed glutinous rice product, with a light green color. Deremen is thus likened to the Pampango duman. In the rest of the Ilocos region, it closely resembles what they call binagkal.

As a child, I would often steal a handful of deremen bought from the market and eat it on the sly. My grandmother was the one who presided over the cooking of this black biko because she alone knew how to make it the perfect way – it was a big risk to allow the other members of the family to try. Year in and year out, she went busy with this ritual, and she constantly ordered us children to help her grate and press the coconut or wash the dishes used. My stealing, though uncaught, would be punished with a bad stomach later on, and I would regret my misdeed.

After the deremen goes over the fire and is stirred to taste, the resulting rice cake is now called inlubi. My lola would always cook the sticky black rice cakes in two ways: the first would be boiled in coconut milk and sugar until the concoction solidifies into a cake, with a full body glistening from all that coconut oil. The second appears half-cooked and soupy as the grains are steeped in boiling water, with the thick coconut milk, grated young coconut strips, and sugar added much later. Each version has a different taste and texture. Lola would often exchange her versions of black ricecake with those of the neighbors, and so we would often have what looked like an impromptu Inlubi Festival, complete with a secret compare-and-contrast observations. We would praise in whispers those gifts that passed her high standards and mercilessly criticized those that did not. The scene reminds me of Chinese Mooncake Festival and Chinese New Year, or even the Filipino New Year scene, when people wish one another well by exchanging the same thing, whether mooncake, tikoy, or fruitcake.

Maybe one way to package inlubi for the market is to treat it as one of the novelty items for any event or group of people that takes to anything black like it's the normal thing. For example, since All Saints' Day in the Philippines have been hopelessly Americanized into Halloween celebration, we could take advantage of it by staging parties with food items that are unapologetically black or blackish in hue: maybe a black beans dish here, a blood sausage there, some dinuguan here, then skewered tiles of blood here studded perhaps with black sesame seeds, and of course for dessert, we have black grapes and what else but inlubi? 

A special target group would be the punk and goth subcultures, those whose members dig punk music and love to put on anything black, from wristbands to earrings to lipstick and fingernail paint. I figure they would find it cool to be caught eating inlubi when they are not wolfing down black burger.

Kidding aside, we locals do not in the slightest feel a need to promote inlubi outside Bayambang or Pangasinan. What is important is to satisfy our cravings for the dark glutinous treat, especially come All Saint's Day. If one or two outsiders make the discovery someday and share our enthusiasm with the rest of the world, that would be a nice bonus.

Monday, March 5, 2018

Innovation hits the buro



This one’s got quite a bad reputation, and we can’t blame its hordes of non-fans. Its reputation simply precedes itself, as its infamous smell wafts in the air. In this regard, it is not unlike the durian fruit, whose distinctive odor is compared to hell.

As a town blessed with the bounty of malangsi or freshwater fish, thanks to Mangabul Lake and its rivers and creeks, it is only logical that its inhabitants would find ways of preserving their catch. And they found it through not just drying them in salt under the sun but also through fermentation.

Unlike today, there was a time when it is very easy to find people around the town who knew how to prepare buro. The best fish buro I've ever had was the one my grandmother used to make from time to time. As a child, I used to watch her busy herself making it using gurami or tilapia. She would degut and thoroughly clean up the freshly caught fish, then rub them with a generous amount of salt. She would neatly arrange the salted fish inside the huge buyog or clay pot and seal the pot for some three weeks of fermentation. When this part was done, the fetid excess water was discarded and the fish were stuffed with newly steamed rice and, in my lola’s recipe, bamboo shoots.

My role was to make sure not a single housefly would get near her prized buro, for she claimed that just one tiny contact would affect the taste of the finished product.

I remember how it took me years before I finally tried her dish because I was too shocked the first time it was prepared as relish (that is, not the main course, but a siding or appetizer). How people could ingest anything that reeked of rot is beyond me. But years of observation at how much other people enjoyed it despite itself while I scrunched my nose at  one corner, got me curious, if not envious.

And when I finally mustered the courage to try – especially with steamed eggplant, okra, and fried fish –  it’s like a religious conversion story.

I would crave buro when I left Bayambang and lived in Manila for 25 years. Now and then I would ask someone from home to bring me some if they were lucky to find a good one in the market.

Now back in town, I’ve learned of an innovation they have done to my now-beloved fermented fish delicacy: Shellflex's odorless buro, or at least a version with the unwanted smell much-reduced. And it comes neatly bottled too, complete with a brand name and smart labeling. I thought the buro has come a long way from buyog to glass bottle.

Developed through the painstaking work of the Pangasinan State University-Food Innovation Center’s researchers, with assistance from the Department of Science and Technology, the Bongato East-based buro processing company calls its product Nanay Doray’s Sauteed Buro, which comes in tilapia or dalag varieties. They say the key to ‘dearomatization' lies in removing the fish heads.

The Nanay Doray brand is now being sold for export, with some of the produce vacuum-packed in plastic bags instead of being bottled. With coworkers, I’ve tried this bottled buro the usual way – sautéed in lots of garlic and tomatoes  –  and all the old warm memories of my grandmother making her own buro came flooding back in my mind. The former persona non grata at the dining table has now become not just a novelty from home but a certified comfort food.

Saturday, March 3, 2018

Sancagulis rice cracker: Fruit of the coop



It is not fish cracker; it is rice cracker. A customer who happens to be vegetarian rejoiced upon learning that the rice crackers are indeed just made of rice.

Intrigued by this difference and, of course, the novelty of the concept, we feel like we just have to go and see it for ourselves.

One day, we happened to have some curious travel bloggers and mediamen from Manila who wanted to feature lesser-known towns in Pangasinan. It proved to be the perfect opportunity, and so together we hie off to Barangay Sancagulis to the place of Romulo Castillo. Around an unassuming residence-sized factory are scattered nets filled with raw crackers laid out under the sun. The aroma of red chili stings our noses.

After seeing the unassuming signage "Sancagulis Multi-Purpose Cooperative" on the facade of an unassuming factory, we quickly learn that Castillo is not alone at it.

We hear the story of how, one day in some distant past, Castillo and his coworkers found themselves laid off from their job in Bulacan as fish cracker factory workers. They went back home to Sancagulis with no idea what to do when a lightbulb idea soon came to them: What if we put into good use our knowledge and experience in making fish crackers?



It was during President Arroyo's administration when Castillo and company decided to seek the help of the Department of Labor and Employment (DOLE). Luckily they learned about its Adjustment Measure Program or AMP, which is "a safety net program that provides package of assistance and other forms of intervention as a means of helping workers and companies cope with economic and social disruptions."

Started in 2005 with 124 members, the registered workers' organization was able to procure P1.1 million in DOLE assistance.  On top of this, the Department of Science and Technology also stepped into the picture, providing help in packaging and labeling the product.

And so the Sancagulis rice cracker was born. 

The response of the locals to the product was positive. We could say it's the Filipino answer to senbei, the traditional Japanese rice cracker.



The no-fish, no-gluten cracker now comes in  plain (orange color and curly shaped), turmeric (yellow and square-shaped), and spicy varieties. Travel blogger Maria Rona Beltran managed to uncover some secrets from Castillo: the cracker is indeed made of plain rice but it is fortified with some corn and cassava; the rice is first steamed, then run through a food processor to flatten it and remove excess water, and then dried out in the sun and finally fried. 

Currently, the factory employs 20 people working in shifts.

Carrying the barangay’s name, it can’t be helped that the Sancagulis rice cracker is now closely associated with the place. But with their clientele  reaching as far as places outside town where beer drinkers are looking for some cheap pulutan (bar chow), it comes as no surprise that the Sancagulis rice cracker eventually gets associated with the town of Bayambang itself.



But more than these realizations is that the Sancagulis rice cracker brand shows what building a cooperative can do.

Gipang: Bricks you can eat



What is dark, crunchy, and sweet, and no other town makes it? Clue: It is sometimes mistaken for pinipig or pop rice but it is neither of the two, for it has its own identity. And because it is unique to Bayambang, it also gets to be associated with it.

The answer, of course, is gipang. Every Bayambangueño is most likely familiar with it as that delicacy that comes in brick shape and sold in separate plastic bags in the market. But very few know where exactly it is made and how it is made.

Because he is from that place, former teacher and now Municipal Senior Tourism Officer Rafael Saygo tipped us off for the answer: gipang is being made in Brgy. Amanperez and it is where it was invented.



According to the residents there, they have been making gipang since they were young, and that the tradition of making gipang came from their ancestors. According to their own estimate, it started since the 1950s-1960s, when all households produced or cooked gipang.

Saygo led us to the house of Rosita Manlongat de Vera, where we find a makeshift production area.

Gipang, it turns out, is a hybrid of pop rice, rice crispies, pinipig, and deremen. It is essentially made of deremen, i.e., glutinous rice that is toasted at immature stage and blackened with charcoal, giving it a smoky flavor. It is traditionally used on All Saint's Day to make a rice cake called inlubi, which is cooked in honor of the dearly departed. 




Now, to make gipang, the deremen is made into binotang deremen, deremen that is puffed a bit by frying it in oil with molten molasses on an arms-length flatbed steel fryer and, once done, the whole thing is quickly partitioned into blocks and hauled off.  Timing is reportedly important, so as to achieve the desired degree of doneness. The result is a wonderful combination of flavors and consistency: chewy and crunchy at the same time, and smoky and sweet too. Reminiscent of pinipig but not flattened into flakes, this greenish-gray treat is often squashed as topping in halo-halo or eaten as is.

“It’s only here in Bayambang that gipang is made!” Aling Rosita proudly claims. "The ones sold in Guagua, Pampanga? Those  are from Amanperez."


Chelsea Peanut Butter: Tastes just right



Being likened to Skippy, a well-known imported brand of peanut butter, is perhaps the best kind of  endorsement Marjorie Lacap can ever dream to have.  Yet she routinely gets it. And that's through word of mouth, with not a single centavo spent on advertisement.

We are talking of her well-regarded Chelsea’s Peanut Butter, a home-made peanut butter that has less sodium and low sugar content and uses premium peanuts. Produced at her family's starkly modern home in Tococ East, it is a product of science and passion for invention.



Lacap is Ma'am Lacap' to batches of Bayambangueño students, for she is a high school physics and chemistry teacher at the Pangasinan State University-Bayambang Campus. And take note, she has a doctorate degree. Because she works in an environment friendly to creative thinking and innovation, peanut butter production took her interest one day until she actually tried manufacturing it at home. With assistance from the Department of Science and Technology and corresponding support from the Food Innovation Center of PSU Bayambang, not to mention her husband, a triathlete who's a dead-ringer for actor Michael de Mesa, she found possibilities with her find, until in 2017, she went full blast on it and actually sold her bottled products out there.



Why the name Chelsea? Well, the idea of turning to peanut butter for livelihood came to Lacap when she was carrying her first child, Chelsea.



Among Lacap's other revelations is that the peanuts are imported from India and China, because the local supply cannot cope with the demand when production starts. Chelsea Peanut Butter, she adds, is different from the other brands in the market because corn oil is used instead of coconut oil.

"Many customers like the product because it’s not salty, yet not so sweet," she observes. "Also, unlike other brands, Chelsea's Peanut Butter do not settle and harden that much at the bottom."

"As for the oil, we are working on it, so as to minimize it from gathering on the surface." "By the way, we use lecithin as emulsifier," she volunteers.

To date, they have two varieties: regular and chunky. "Some people like their peanut butter chunky," she explains. They also plan to add more variety in their product offerings, like peanut butter cookies and chocolate.





Why peanut butter and not other products, especially non-food products? Lacap answers, "Because we have observed that the market is active when it comes to food. There is no dormant month or season for food."

"The product was first sold in Tarlac," she continues. "Now we also deliver in Bacnotan, La Union." 

And how do they promote the product? "We just display them in seminars, coops, etc.," she says. We think that is another way of saying they are letting the quality of the product speak for itself.

Packaged with a classy design, customers are often surprised when they find out that Chelsea Peanut Butter is locally made. The implication is, if it is this good, then it must be imported. But Marjorie Lacap and her family have proven that, with hard work, resourcefulness, dedication, and the right knowledge and technology, locals are capable of crafting excellent products, and excellent products that sell.

Monday, January 8, 2018

Hospitals, Clinics, and Drugstores in Bayambang

HOSPITALS

Bayambang District Hospital - Bical Norte
Nuestro Señor Santo Niño Hospital - (075) 592 2290    J. Luna Street, Poblacion Sur        


CLINICS

Rural Health Unit I -  Municipal Compound
Rural Health Unit II - Wawa
Rural Health Unit III - under construction in Carungay
Rural Health Unit III - under construction in Macayocayo
Ramirez Heart Clinic
Manganaan Ultrasound Clinic - (075) 632 0559    Manganaan Building, M.H. Del Pilar St.
Med-Cris Pharmacy & Clinic - (075) 592 2759; 0916 691 8849    M. H. Del Pilar St.   
Bautista Ob-Gyne Clinic -  
Alvin Rosales Medical Clinic - Alvin V. Rosales    (075) 592 3610    Quezon Ave.
Saint Paul Maternity Lying-In Clinic   
Exelcare Maternity and Lying-in Clinic
Urbi Optical Clinic
Muñoz Optical Clinic   


PHARMACIES/DRUGSTORES

Abe-Joy Pharmacy
Lilly Luz Drugstore       
Bical Pharmacy   
Saint Raymund Pharmacy   
Smart Saver Drugstore   
Samboy Pharmacy   
Farmacia Ralph Lawrence
Vigros Pharmacy